THE NATIONAL AWARD OF FASHIONABLE DESIGN IS CREATED
For: Writing ASMODA
The Department of Culture already will create for this year a National Award of Design of Fashion, provided with 30.000 euros, which will recognize the annual work of a Spanish creator, and which will take as a criterion "the originality and quality of his work, his innovation and contribution to the cultural life".
In a bulletin, the Department has affirmed his intention of comparing the fashion to the different cultural creation processes, at the time that he underlines his support to the fashionable design, both in his creative aspect and in his industrial role. This decision joins other initiatives taken in this sector, like the next creation of the National Center of Design that will have his head office in the Space Slaughterhouse of Madrid, and that will suppose, nevertheless, the dismantling of the current Museum of the Suit of Madrid, what has caused not little criticism.
For the authorization of the National Award of Design there will be born in mind the originality and quality of the work or activity recognized in the ambience of the fashionable design, his innovative character and his significance like outstanding contribution to the Spanish cultural life.
There will be constituted a Jury presided by the general manager of Fine arts, and six vowels, being one of them the prizewinner in the previous call, that this year 2009 will not exist for being the first call. The remaining members will be chosen by Fedecon (Spanish Federation of Companies of Dressmaking), the ISEM (Top Institute of Companies of Fashion), the ACME (Creators' Association of Fashion of Spain) and by two mass media specializing in the world of the fashion, still without determining.