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THE BIRTH OF AN UNPUBLISHED COLLABORATION
For: Writing ASMODA
The exclusive collection Autumn - winter of feminine Prêt-à-porter, Tex by Max Azria” is the result of the alliance between Carrefour, pioneer of the big world distribution, and the designer Max Azria, General Manager and Founder of the Californian group BCBGMAXAZRIA.

After several years in the profession this franco-American well-known designer who has dressed women as Sharon Stone or Jennifer López, star between the creators, was gasping to offer to all the women his wide knowledge on fashion. It is for his famous person must have that he is met worldwide.

With his Chic Chance style, the designer offers a glamor touch to all the women across his collections. Carrefour and Max Azria have decided to make use of his talent and knowledge to do to propose and to make the best of the fashion accessible to all the women, with a very creative design.


THE COLLECTIONS TEX BY MAX AZRIA

This collection autumn - winter 2007/08, the first time that a distribution ensign associates his mark with a creator of prêt-à-porter, is destined for women who look beyond the basic thing and is characterized for:

- clothes and "essential" complements in the feminine closet with guessed right and current lines.
- collections “chance elegance” that continue the last tendencies in his different lines, from the most "chance" thing to the most formal pledges.
- a feminine creative line, at accessible prices, prepared to be consumed without moderation, in exclusive sale in the shops Carrefour.
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